Along with Sir Alistair Graham, the Chairman of ICSTIS, Sir George launched a new website at the House of Commons which explains to school children the risks of dialling premium rate numbers.
"Children have more exposure to premium rate charging than ever before as services become increasingly mainstream and popular in the media - they can order ringtones and wallpapers, vote to save (or get rid of!) contestants in reality TV shows, get goal alerts from their favourite football teams and enter competitions to win fabulous prizes."
"With a staggering 65% of children aged 8-15 now owning a mobile phone, 72% having access to digital TV at home and 65% having access to the internet at home, every parent wants their children to be safe, knowledgeable and informed about the new technologies available to them."
This new website talks to younger users in their own language, and informs them about premium rate numbers. I have had many complaints about charges because people have either not read the small print or didn't understand it. This website puts them fully in the picture."